ASBPE Blog Post: Content Strategist vs. Writer: What's the Difference?

It's been a while since I've felt like writing more than a status update about my life, but I'm in the mood for a quickie. Here's my latest post for ASBPE: Content Strategist vs. Writer: What's the Difference?

I think it's critical to understand these roles as organizations continue to invest in content strategy and re-shape their communications departments' structure and function.